Our Blog
SEPTEMBER, 2011
Avoid Being an Email Spammer with These Seven Tips
Posted by Andrew Stanten on September 29, 2011 in Blog
Email marketing can be a very effective tool for just about any industry—if you play by the rules. If you choose to play it fast and loose, email marketing can just as easily get your company’s email domain blacklisted, and could even subject you to stiff fines. Avoid being Sir-Spam-a-Lot Thank the CAN-SPAM Act (http://bit.ly/canspam)—a federal law that outlines the rules for sending commercial email. Each separate email in vi ... CONTINUE READING
Altitude’s Weekly Round-up (September 26, 2011)
Posted by Altitude Marketing on September 26, 2011 in Blog
Every week I spend a considerable amount of time reading industry blogs and newsletters to keep up with all of the evolutions and revolutions in online marketing and technology. The purpose: to generate new ideas and recommendations for our clients—and for you, our faithful readers. This week we take a look at staying motivated SEO-style, doing an effective SEO audit in 20 minutes or less, and big changes at Facebook (did you see my p ... CONTINUE READING
Ticker, Timeline and Verbs, Oh My. What’s Going On At Facebook
Posted by Altitude Marketing on September 23, 2011 in Blog
Yesterday marked Facebook’s 4th annual F8 Conference – a conference that brings together developers and entrepreneurs to collaborate on the future of personalized and social technologies. The f8 conference starts with a keynote speech by Facebook founder Mark Zuckerberg followed by various breakout sessions concentrating on specific topics. The f8 conference is known for being the place where Facebook introduces new features ... CONTINUE READING
Altitude’s Weekly Round-up (September 16, 2011)
Posted by Altitude Marketing on September 16, 2011 in Blog
Every week I spend a considerable amount of time reading industry blogs and newsletters to keep up with all of the evolutions and revolutions in online marketing and technology. The purpose: to generate new ideas and recommendations for our clients—and for you, our faithful readers. This week we take a look at Building an SEO strategy for your site, being a fearless social media marketer, and Facebook getting rid of the 25 fan require ... CONTINUE READING
Altitude’s Weekly Round-up (September 9, 2011)
Posted by Altitude Marketing on September 9, 2011 in Blog
Every week I spend a considerable amount of time reading industry blogs and newsletters to keep up with all of the evolutions and revolutions in online marketing and technology. The purpose: to generate new ideas and recommendations for our clients—and for you, our faithful readers. This week we take a look at 10 Ugly SEO Tools that Actually Rock, Google Acquires Zagat, the 3 Myths of Social Media and much more. SEO 10 Ugly SEO ... CONTINUE READING
Altitude’s Weekly Round-up (September 2, 2011)
Posted by Altitude Marketing on September 2, 2011 in Blog
Every week I spend a considerable amount of time reading industry blogs and newsletters to keep up with all of the evolutions and revolutions in online marketing and technology. The purpose: to generate new ideas and recommendations for our clients—and for you, our faithful readers. SEO Search Optimization Is Still Part of Social Media Marketing SEO isn’t dead. Honestly, it’s not. You just have to realize how to wor ... CONTINUE READING
Harnessing the Power of Social Media During a Natural Disaster
Posted by Altitude Marketing on August 31, 2011 in Blog
For most mid-sized to large business, incorporating social media into your marketing and customer-service mix is no longer an option—it’s expected. Social media provides businesses with a great way to listen to and engage with customers and provide timely and relevant updates. Image Credit: NASA In fact, it doesn’t have to be used at all for marketing purposes, especially if your business is in a highly regulated industry—or if ... CONTINUE READING
Eight Ways to Get the Most Out of Every Trade Show
Posted by Andrew Stanten on August 30, 2011 in Blog
Trade shows and consumer shows are an important part of the marketing mix for many companies. They present a great opportunity to launch new products, showcase your advantages, meet vendors, schmooze customers and steal ideas from—I mean, keep track of—your competitors. Of course, there’s a downside. Cost. Trade shows can be almost criminally expensive, especially to the uninitiated. We often joke that we’re going to sel ... CONTINUE READING
Altitude’s Weekly Round-up (August 26, 2011)
Posted by Altitude Marketing on August 26, 2011 in Blog
Every week I spend a considerable amount of time reading industry blogs and newsletters to keep up with all of the evolutions and revolutions in online marketing and technology. The purpose: to generate new ideas and recommendations for our clients—and for you, our faithful readers. SEO Optimizing Your Google Places Listing in 10 Steps More shoppers than ever before are discovering new businesses through Google Places, and in m ... CONTINUE READING
Altitude’s Weekly Round-up (August 19, 2011)
Posted by Altitude Marketing on August 19, 2011 in Blog
Every week I spend a considerable amount of time reading industry blogs and newsletters to keep up with all of the evolutions and revolutions in online marketing and technology. The purpose: to generate new ideas and recommendations for our clients—and for you, our faithful readers. SEO SEO Copywriting Tips: Optimizing For Multiple Keywords On One Page When you began learning SEO, someone probably told you not to optimize a web ... CONTINUE READING
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